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PRODID:-//IdeaNavigator AI//Execution Plan//EN
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X-WR-CALNAME:IdeaNavigator: Influencer scoring for DTC product launches
BEGIN:VEVENT
UID:dtc-influencer-scoring-1@ideanavigatorai.com
DTSTAMP:20261009T080000Z
DTSTART;VALUE=DATE:20261009
DTEND;VALUE=DATE:20261010
SUMMARY:Frame the wedge
DESCRIPTION:Write the one-sentence promise and test it in the strongest cha
 nnel.\n\nProof: Score rosters for ten launches pre-hoc\, seal predictions\
 , and compare against realized per-influencer attributed sales.\nOpen buil
 der: https://ideanavigatorai.com/idea-builder/?idea=dtc-influencer-scoring
 \nReport: https://ideanavigatorai.com/ideas/dtc-influencer-scoring/\nNote:
  Plan dates are anchored to the report publish date (2026-10-09)\; shift t
 hem to your real start date when importing.
URL:https://ideanavigatorai.com/idea-builder/?idea=dtc-influencer-scoring
BEGIN:VALARM
ACTION:DISPLAY
DESCRIPTION:Validation test due soon: Score rosters for ten launches pre-ho
 c\, seal predictions\, and compare against realized per-influencer attribu
 ted sales.
TRIGGER:-P7D
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END:VEVENT
BEGIN:VEVENT
UID:dtc-influencer-scoring-2@ideanavigatorai.com
DTSTAMP:20261009T080000Z
DTSTART;VALUE=DATE:20261012
DTEND;VALUE=DATE:20261013
SUMMARY:Interview 10 people who match the buyer persona.
DESCRIPTION:Create the lead magnet and use it to recruit interviews.\n\nPro
 of: Problem resonance: 5+ calls or 10+ detailed replies.\nOpen builder: ht
 tps://ideanavigatorai.com/idea-builder/?idea=dtc-influencer-scoring\nRepor
 t: https://ideanavigatorai.com/ideas/dtc-influencer-scoring/\nNote: Plan d
 ates are anchored to the report publish date (2026-10-09)\; shift them to 
 your real start date when importing.
URL:https://ideanavigatorai.com/idea-builder/?idea=dtc-influencer-scoring
END:VEVENT
BEGIN:VEVENT
UID:dtc-influencer-scoring-3@ideanavigatorai.com
DTSTAMP:20261009T080000Z
DTSTART;VALUE=DATE:20261016
DTEND;VALUE=DATE:20261017
SUMMARY:Ship a clickable demo or concierge workflow that produces the first
  useful artifact.
DESCRIPTION:Build the smallest demo that proves the first win.\n\nProof: Ac
 tivation: 25% of demo visitors complete the first-win path.\nOpen builder:
  https://ideanavigatorai.com/idea-builder/?idea=dtc-influencer-scoring\nRe
 port: https://ideanavigatorai.com/ideas/dtc-influencer-scoring/\nNote: Pla
 n dates are anchored to the report publish date (2026-10-09)\; shift them 
 to your real start date when importing.
URL:https://ideanavigatorai.com/idea-builder/?idea=dtc-influencer-scoring
END:VEVENT
BEGIN:VEVENT
UID:dtc-influencer-scoring-4@ideanavigatorai.com
DTSTAMP:20261009T080000Z
DTSTART;VALUE=DATE:20261023
DTEND;VALUE=DATE:20261024
SUMMARY:Run one paid pilot or collect explicit pricing objections before au
 tomating the rest.
DESCRIPTION:Delete any report section that feels generic before building.\n
 \nProof: Commercial pull: 3 paid pilots\, LOIs\, or concrete procurement n
 ext steps.\nOpen builder: https://ideanavigatorai.com/idea-builder/?idea=d
 tc-influencer-scoring\nReport: https://ideanavigatorai.com/ideas/dtc-influ
 encer-scoring/\nNote: Plan dates are anchored to the report publish date (
 2026-10-09)\; shift them to your real start date when importing.
URL:https://ideanavigatorai.com/idea-builder/?idea=dtc-influencer-scoring
END:VEVENT
BEGIN:VEVENT
UID:dtc-influencer-scoring-5@ideanavigatorai.com
DTSTAMP:20261009T080000Z
DTSTART;VALUE=DATE:20261030
DTEND;VALUE=DATE:20261031
SUMMARY:Promote to a deeper build plan only after the wedge survives valida
 tion.
DESCRIPTION:Run the lead magnet and first-win demo tests.\n\nProof: Fewer t
 han five qualified buyers agree to discuss the workflow after targeted out
 reach.\nOpen builder: https://ideanavigatorai.com/idea-builder/?idea=dtc-i
 nfluencer-scoring\nReport: https://ideanavigatorai.com/ideas/dtc-influence
 r-scoring/\nNote: Plan dates are anchored to the report publish date (2026
 -10-09)\; shift them to your real start date when importing.
URL:https://ideanavigatorai.com/idea-builder/?idea=dtc-influencer-scoring
END:VEVENT
BEGIN:VEVENT
UID:dtc-influencer-scoring-6@ideanavigatorai.com
DTSTAMP:20261009T080000Z
DTSTART;VALUE=DATE:20261108
DTEND;VALUE=DATE:20261109
SUMMARY:Execution checkpoint 6
DESCRIPTION:Promote to deeper implementation only once the wedge survives i
 nterviews or paid-pilot outreach.\n\nProof: Promote to a deeper build plan
  only after the wedge survives validation.\nOpen builder: https://ideanavi
 gatorai.com/idea-builder/?idea=dtc-influencer-scoring\nReport: https://ide
 anavigatorai.com/ideas/dtc-influencer-scoring/\nNote: Plan dates are ancho
 red to the report publish date (2026-10-09)\; shift them to your real star
 t date when importing.
URL:https://ideanavigatorai.com/idea-builder/?idea=dtc-influencer-scoring
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